Cookie Policy

1. What are cookies?

Cookies are small text files stored on your device when you visit a website. They allow the site to remember information about your visit, such as whether you are signed in, your preferences, and anonymous usage data.

We use cookies in accordance with the UK Privacy and Electronic Communications Regulations (PECR) and the UK GDPR. Where we use non-essential cookies, we ask for your consent via the cookie banner shown on your first visit.

2. Essential cookies

These cookies are required for the Platform to function. They cannot be disabled. No consent is required for essential cookies under PECR.

3. Analytics cookies

We use anonymous analytics to understand how the Platform is used — which pages are visited, how long sessions last, and where users navigate. This helps us improve the product. These cookies are only set if you accept cookies via the banner.

All analytics data is anonymised. We do not collect personally identifiable information through analytics cookies, and we do not share analytics data with advertising networks.

4. Payment processing cookies

If you proceed to checkout, Stripe — our payment processor — may set cookies to detect fraud, remember your payment details, and ensure secure transaction processing. These are set by Stripe's domain and are governed by Stripe's own cookie policy.

Stripe cookies are only activated when you interact with the checkout flow.

5. What we do not do

• —We do not use cookies for targeted or behavioural advertising.
• —We do not sell your data to third parties.
• —We do not use cross-site tracking or advertising networks.
• —We do not fingerprint your browser or device.

6. Managing your preferences

You can withdraw your cookie consent at any time by clearing the smos_cookie_consentkey from your browser's local storage. The cookie banner will reappear on your next visit, allowing you to make a new choice.

You can also control cookies through your browser settings. Most browsers allow you to block or delete cookies entirely, though this may affect Platform functionality including sign-in.

7. Contact

For questions about this Cookie Policy, contact Bug Hutch Ltd at:

support@sportsmarketos.com

This policy is governed by the laws of England and Wales.